For ten years our impact partner The Babes Project has been guiding and empowering women through their pregnancy and parenthood journeys at their centres in Victoria.⁠

And now it’s time to open a new centre in Cairns! The women of Cairns are in need of this support with the highest teen birth rates in Queensland where 1 in 4 teen mums identifies as Aboriginal or Torres Strait Islander. We know that local community agencies are calling for better support for new mums.

They’re running a crowdfunding campaign to raise $68K in 34 days to ensure the doors to the new centre open this October! And we need your support…

The concept

We’ve already contributed $2,500 to the campaign. But we can do more.

For every online purchase of tooshies by TOM between October 4 – 15, we will donate $1 to The Babes Project’s crowdfunding page to open a new support centre in Cairns.

tooshies by TOM supports The Babes Project, believing no woman should enter pregnancy and early parenting without all the information and support they need to make empowered decisions. The Babes Project is an organisation supporting women experiencing crisis pregnancy with holistic care throughout their journey into motherhood and beyond.


  • Online orders via only.
  • Purchases of tooshies by TOM products only: wipes, nappies and subscriptions.
  • Applicable to new orders/customers.
  • Valid for new subscription customers.


  • Not valid for purchases via other retail outlets/online stores.
  • Not valid for TOM Organic products.
  • Not valid for recurring subscription customers.


Online offer valid from Friday October 4, closing Tuesday October 15.

Don’t need any more nappies or wipes? You can always support the crowdfunding campaign here. Every contribution counts!

Thanks for supporting!