Can disposable nappies and eco-consciousness co-exist? We think so.
Our founder Aimee Marks was introduced to the world of disposable nappies when she had twins. With two times the nappy changes ahead of her, reusable cloth nappies weren’t a practical option, and many of the disposable nappy brands available contained a laundry list of toxic ingredients and very little, if any, considerations for the environment. There was a need for an eco-considerate nappy to help modern mums and families.
With 85% of a disposable nappy’s environmental impact derived from its raw materials, she set about creating a disposable nappy that was better for both our children and the planet by:
- Sourcing sustainable and renewable ingredients and materials.
- Swapping out crude oil-based ingredients with plant-based alternatives that don’t compromise on performance.
- Using plant-derived and natural ingredients to protect a baby’s’ super sensitive skin.
Created from the ethos that we shouldn’t have to compromise our families health or that of the planet with the products we choose, tooshies by TOM was born. As mums ourselves, we know first-hand what is important when choosing nappies — we aim to balance sustainability with performance all while continuing to innovate and improve our products and reduce their impact on the environment.
"Our goal is to see the entire life cycle of disposable nappies become more sustainable."
What Parents Should Look for in
An Eco-friendly Disposable Nappy
Conventionally grown cotton uses more pesticides than any other crop, with chemical residue often left on the final product. Organic materials such as cotton or bamboo is a safer and more sustainable choice that uses much less water and is farmed without the need for synthetic pesticides or herbicides.
Sustainably-sourced wood pulp
Most disposable nappies contain wood pulp, otherwise known as the ‘fluff’ in disposable nappies. It’s an important material that gives the nappy’s core absorbency and strength to hold it together.
Some customers notice that our nappies are slimmer and less ‘fluffy’ than conventional nappy brands. While maintaining the equivalent level of performance of a conventional nappy, we choose to use less cellulose, which significantly reduces the overall carbon footprint of the product. We also source our wood pulp from sustainably-managed forests that minimise their impact on air, water, and land.
Our baby wipes are made from FSC certified plant-based cellulose. The FSC symbol verifies that forestry is responsibly managed, environmentally conscious and socially beneficial.
Chlorine is often used to bleach the paper liners and wood pulp in nappies. This process can leave traces of dioxin, a carcinogen that is harmful to health and can also be released into the atmosphere during the bleaching process, harming the environment.
tooshies nappies use unbleached, chlorine-free liners.
Synthetic fragrances often contain phthalates that can irritate a baby’s sensitive skin.
We use natural citrus extract and liquid chlorophyll, a plant-based odour blocker, in our nappies.
Water-based inks and dyes
Some inks and dyes contain lead or heavy metals, which can be harmful to your baby and leach into waterways.
tooshies nappies feature soy-based ink patterns that are non-toxic and eco-friendly.
Nasties such as formaldehyde, toluene, and xylene are just some of the chemicals that can make their way into nappy adhesives and glues — you may have seen some of these toxic solvents banned from nail polishes. Nappy brands are not obliged to disclose these harmful chemicals in their disposable nappies. If in doubt, only buy from brands that are transparent about what’s ‘in’ their nappies.
We do not use any chemicals, lotions, latex or parabens in our tooshies products, and you can view our full list of ingredients in the product description on our website.
Conventional disposable nappies can take up to 150 years to break down, and each one contains the equivalent of one cup of crude oil. The best nappies for the environment are those that use the least resources, don’t contain harmful chemicals or toxic ingredients, and break down quickly and safely. Though no disposable nappy can be completely biodegradable, at tooshies we’re committed to using sustainable, plant-based materials and bio “plastics” derived from wheat starch and sugar to minimise our environmental impact. Compared to conventional nappy, tooshies are made of almost 50% plant-based materials, and our baby wipes are 100% biodegradable, compostable and plastic-free.
Local and conscious brands
Where possible support locally-produced and eco-conscious nappy brands, or sign-up for a subscription service to reduce your carbon footprint, time and energy otherwise spent going back and forth to the supermarket each time you run out of nappies and baby wipes.
At tooshies we consider the entire lifecycle of a nappy and are always looking at new ways that can minimise our product’s environmental footprint during production as well as disposal, including the use of renewable resources with a lower carbon footprint. A portion of our profits go to charity partners such as The Babes Project, and we deliver tooshies subscriptions via Sendle, Australia’s first carbon-neutral delivery service, and a fellow B-Corp. All the more reason to make a nappy change that feels good.